Why Is Everyone Obsessed With Sneakers?

Unless you’ve been living under a rock for the past year, you’re probably aware of everyone’s latest fashion craze: New Balance sneakers! Why the obsession? Cause fashion today is about having fun, looking chic & sophisticated rather than too polished. Hence the sneakers’ ubiquity & everyone’s love affair with them. I too am guilty of the sartorial fad, so when I was gifted with  pair of New Balance Sneakers I was really glad. They’re an independent footwear retailer from Camden, London, and I can honestly say their collection of shoes, which are for both men AND women, are my kinda guilty pleasure. Boots, sneakers, espadrilles, loafers, slip-ons, slippers, oxfords and what not, they have them all! And it all gets better when you see their brands: Nike, Adidas, Converse, New Balance, Toms, Vans, G-Star, Superga, Fred Parry etc. A HEAVEN OF SHOES. Need I say more?

GIRLS, click here to shop. BOYS, click here to shop. For SNEAKERS, click on RUNNING, but I’m telling you… an overall browse is well worth it.

Today we’ll talk sneakers: Why we adore them so much lately & How to wear them in summer?

We’ve had it with uncomfortable shoes, and the moment designers gave us the athletic trend, we took it and said our thank you’s while up-ing our sporty game on a daily basis, not just when going to the gym. Today every single girl & woman with a penchant for fashion is rocking sneakers with just about anything from skirts to dresses, suit trousers, jeans, shorts and what not. BUUUUT not just any sneakers, that’s the trick: it’s the once-running shoes, in bright colors, or just a touch of neon or bright shade to them.

Bright sneakers became – for girls and boys alike – this summers #1 staple, and the #1 Shoe of 2014. They even work for… work you know, depending on your domain, but chances are if jeans are OK, so will a pair of sneakers be, with say… a black minimal dress or pant-suit. Weekends & casual strolls around town are more fun when you have the most comfy and colored shoes on. From quirky styles to minimal looks everything works.

How I wore mine: New Balance Sneakers from Scorpion Shoes. So as I’ve already confessed to, and professed my shoe crush for the New Balance Sneakers from Scorpion Shoes, needless to say I’ve basically slept in them. Well… no, but I might as well have, since I barely took them off. Worn them all day yesterday, when I got them, and today as well. Sans la nuit, doh. Aaaaand I’ve changed outfits like I have fashion ADD, which only led to one brilliant conclusion: they go with anything. Except maybe an evening gown. But that’s fine. For today’s post I’ve practiced what I’ve been preaching so far and worn mine with a white mesh top, a colored bustier bra underneath, a pair of simple classic black shorts, and some accessories for a touch of bold & edgy femininity. After a whole day in them, I have to tell you something: I’m in love.

With the way they feel, soooo comfy they literally make me wanna go for a run, with the way they make me feel, athletic, young, chic and sporty. And the best part is they’re not at all big and chunky on the feet. This I love, cause it only means they’ll go a looong way and easily blend into any kind of outfits, from feminine to more boyfriend inspired styles. The color is perfect: black for a more classy touch, and just the right amount of neon and color razzmatazz. Ah… :) 

The prices are affordable, the quality is great, the shipping is fast, the team over in Camden Shops is fantastic, the shoes feel so comfortable and easy to walk in, and they’ve got a little something for everyone. I love how eclectic, cool & urban chic their styles are, how the shops reflect the whole canal cool vibe atmosphere, packed with fantastic music, amazing bars & street style.