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Converse All Star. The 100-Year-Old Trend

It’s one of the most iconic brands in the States – and arguably the world. 2017 marks the Converse All Stars’ 100th anniversary. So what’s so special about Converse sneakers and just who is the legendary Chuck Taylor who lent his name to these classic shoes? In a recent exclusive interview with Couponbox, Elizabeth Semmelhack, author of Out of the Box: The Rise of Sneaker Culture said that the All Stars, aka Chuck Taylors, successfully towed the line from basketball sneaker to a fashion icon suitable for both men and women to wear, and that’s what’s made them so popular. They started being worn on popular TV programs and movies in the ’50s and ’60s, cementing their place in mainstream society as a fashion trend in addition to a sports shoe. Charles Hollis “Chuck” Taylor was an American basketball player turned salesman, who joined the ranks of…